Throughout the generations that SF Zoo has served the community, we have embraced with them the common thread that is our diverse animal collection. As an example, when China loaned us two Giant pandas in 1985, with great pride, our Chinese community stepped up to celebrate their visit, and created a unique bond that exists today. Our cultural events and programs are purposeful to allow ethnic groups to share their culture, and to align certain animal species to their native countries, providing our guests with insight and broadening their minds.
Our guiding philosophy derived from our mission statement is what we refer to as The 3 C’s – Care, Connect and Conservation, plus, importantly, our fourth C: Community. By fostering a conservation ethic through positive experiences with nature, we hope to inspire and motivate people to care and conserve.
DIVERSITY
CARE
Understanding diversity is the first step in building representation for all. Like the biodiversity of our animals, it is our duty and responsibility to reflect human diversity of all kinds. Under our first “C,” Care, which essentially describes the importance of caring for wildlife, providing for the health and wellness of our animals, and encouraging others to care for nature, it is important to us to reach as wide an audience as possible. That may be through children learning by connecting to staff that speak their language, or perhaps mentoring students that may see working at a zoo as a possible career path.
INCLUSION
CONNECT
We believe that by connecting our guests with animals, they will be inspired to care for nature. We want everyone to have that opportunity, and we also strive to allow our diverse community to have a voice and feel valued. SF Zoo is a public institution and managed by the non-profit San Francisco Zoological Society. We are committed to creating a culture of inclusion for all. Our animals do not see color or abilities, they see kindness.
EQUITY
CONSERVE
SF Zoo is a place to be enjoyed by young and old alike, and where anyone’s actions can lead to conservation of the planet. When it comes to equity, we are cognizant of the importance of creating an atmosphere of equality for all, where their zoo visit has meaning and purpose, whether it is building family bonds or learning about wildlife. We are proud of our long-standing relationship with the San Francisco Unified School District providing thousands of students field trip opportunites.
ACCESS
COMMUNITY
We believe that by connecting our guests with animals, they will be inspired to care for nature. We want everyone to have that opportunity, and we also strive to allow our diverse community to have a voice and feel valued. SF Zoo is a public institution and managed by the non-profit San Francisco Zoological Society. We are committed to creating a culture of inclusion for all. Our animals do not see color or abilities, they see kindness.
INITIATIVES
FREE DAYS, DISCOUNTS AND MORE
Since 1992, we have opened our doors each month to oer one day per month of free zoo admission, allowing families and individuals entry to enjoy the zoo. Due to COVID-19, and limited capacity mandates, we are not able to oer Free Days at this time. In addition, we oer discounts for residents, disabled patrons, and those who use public transportation, and a variety of community access programs.
EQUINE THERAPY PROGRAM
SF Zoo oers the only horse therapy program in a zoo environment through James S. Brady Therapeutic Riding, expanding the healing power of horses in the community. Here, individuals with special needs benet socially, psychologically and physically through their interaction with horses. This inspiring and impactful program allows people to connect with animals in an innovative way, as horses can connect with humans on a dierent level, calming individuals and sparking joy.
ACCESSIBLE AREAS
Emphasis on accessibility on Zoo-grounds continues to be a priority. Sight-challenged individuals can use braille in the tactile Sculpture Learning Garden, while many railings are lower for viewing into habitats by wheelchair users. The Elinor Friend Playground was designed for all abled and disabled guests and Talking Storybooks come in multiple languages.
GATEWAY HIGH SCHOOL
Our groundbreaking 10 for 10 Gateway High School program targeting 10 African-American students being mentored on zoo careers for 10 weeks was deemed successful and has led to a Summer Leadership Fellowship Program, allowing more students to learn about zoo jobs.